ROYAL LONDON ASSET MANAGEMENT

We’re powered by people, purpose, and perspective. We take a distinct approach to active management. As an integral part of customer-owned mutual Royal London, we’re free from short-term shareholder demands. Instead, we put our clients at the heart of what we do, using a longer-term perspective to generate investment returns.

It’s a different pressure to perform and we thrive on it. As active long-term investors, we create solutions with the right balance of return and risk. Our consistent track record across asset classes speaks for itself.

We are independent, responsible investors. Entrusted with other people’s money, we embrace the influence we have as stewards of our clients’ capital, for the mutual benefit of our clients and wider society.

We are dedicated to delivering for our clients around the world. Building a better future, together.

ROYAL LONDON ASSET MANAGEMENT articles / content

Beyond the algorithm: The humanism of AI

ROYAL LONDON ASSET MANAGEMENT

Beyond the algorithm: The humanism of AI

In the second of a two-part series, George Crowdy, Senior Fund Manager at Royal London Asset Management, discusses how Artificial...

Incrementally better: how ‘little and often’ could lead to better outcomes

ROYAL LONDON ASSET MANAGEMENT

Incrementally better: how ‘little and often’ could lead to better outcomes

Small portfolio tilts can look insignificant in isolation but applied consistently and at scale they can add up to meaningful...

Navigating an uncertain world

ROYAL LONDON ASSET MANAGEMENT

Navigating an uncertain world

Against an unpredictable geopolitical backdrop, lofty technology valuations and high developed world government debt burdens, investors face serious challenges in...

Roundtable reflections: Is ESG dead?

ROYAL LONDON ASSET MANAGEMENT

Roundtable reflections: Is ESG dead?

“Is ESG dead?” we asked at our recent Responsible Investors (RI) roundtable in May this year. Short answer: no. But...

The Viewpoint: The last ever energy crisis?

ROYAL LONDON ASSET MANAGEMENT

The Viewpoint: The last ever energy crisis?

It would seem the war between the US and Iran is now over. Who won and who lost is beyond...

Investing in opportunity, not the trend

ROYAL LONDON ASSET MANAGEMENT

Investing in opportunity, not the trend

In financial markets, prevailing wisdom rarely stands still for long. Over the past two decades investors have had to navigate...

The Viewpoint: Goals, groupthink and gameplans – what can the World Cup teach us about investing?

ROYAL LONDON ASSET MANAGEMENT

The Viewpoint: Goals, groupthink and gameplans – what can the World Cup teach us about investing?

It is that time again. The greatest sporting festival of them all, for me at least, is back. The sweepstake...

Why buy good companies?

ROYAL LONDON ASSET MANAGEMENT

Why buy good companies?

In a world of geopolitical tension, rapid innovation and rising costs, long-term investing starts with identifying resilient, well-run companies. By...

How economic analysis feeds into investment decisions

ROYAL LONDON ASSET MANAGEMENT

How economic analysis feeds into investment decisions

Economic analysis and forecasting plays an important but constrained role in the active management process at Royal London Asset Management....

Sustainable Investing quarterly update – Q1 2026

ROYAL LONDON ASSET MANAGEMENT

Sustainable Investing quarterly update – Q1 2026

In his latest video update, Senior Fund Manager at Royal London Asset Management, George Crowdy, looks at the market environment...

Artificial Intelligence – The Environment’s Ally

ROYAL LONDON ASSET MANAGEMENT

Artificial Intelligence – The Environment’s Ally

AI’s prowess is being used to address the major issues that have hindered our planet for decades. As semiconductor technology...

Sustainable investing quarterly update – January 2026

ROYAL LONDON ASSET MANAGEMENT

Sustainable investing quarterly update – January 2026

What impact have markets had on sustainable investing?

Fixed income quarterly update – January 2026

ROYAL LONDON ASSET MANAGEMENT

Fixed income quarterly update – January 2026

As we look ahead to 2026, fixed income markets face persistent volatility, evolving central bank policy and shifting issuance.

Multi asset quarterly update – January 2026

ROYAL LONDON ASSET MANAGEMENT

Multi asset quarterly update – January 2026

The need to diversify away from the obvious has never been greater. With stretched valuations in US equities, rising geopolitical...